Share the smile

Dec 01, 2014
McHappy Day is the annual McDonald's charity event, during which customers can support the Care Mobile. Last year Ronald McDonald House Charities Latvija (RHMC Latvija) received 23 957 euros that will provide 958 free medical exams to Latvian children.

This year campaign was more interactive with the focus on clients. The motto of the campaign was "Share the Smile". There was an application in McDonald's Facebook page, where people can upload photos with their special "smile", which were provided at McDonald's restaurants. For every picture uploaded, McDonald's donated 1 Euro for the support of RMHC Latvija Care Mobile work.

At all McDonald's restaurants, there were also special key pendants on sale, and proceeds will be added to the total donation. The McHappy Day event was held on the 29th of November, with special activities at each restaurant.
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Ellex Klavins


Together with AmCham we can develop our networking not only in the local market with local companies, but also reach out to good partners far away from Latvia.

Ugis Grigorjevs, Head of Sales at Nordwoc

We joined AmCham as a community of shared values to expand our access to global competencies and to foster the quality of the health ecosystem.

Agrita Kiopa, Vice Rector for Science, Riga Stradins University